賓士執行長退休了 結束最後一日工作「爽開BMW」奔向自由

The last day.

Retirement is when you can finally be yourself… __ BMW i8 Roadster: Energy consumption in kWh/100 km (combined): 14.5. Fuel consumption in l/100 km (combined): 2.0. CO2 emissions in g/km (combined): 46. The values of fuel consumptions, CO2 emissions and energy consumptions shown were determined according to the European Regulation (EC) 715/2007 in the version applicable at the time of type approval. The figures refer to a vehicle with basic configuration in Germany and the range shown considers optional equipment and the different size of wheels and tires available on the selected model. The values of the vehicles are already based on the new WLTP regulation and are translated back into NEDC-equivalent values in order to ensure the comparison between the vehicles. [With respect to these vehicles, for vehicle related taxes or other duties based (at least inter alia) on CO2-emissions the CO2 values may differ to the values stated here.] The CO2 efficiency specifications are determined according to Directive 1999/94/EC and the European Regulation in its current version applicable. The values shown are based on the fuel consumption, CO2 values and energy consumptions according to the NEDC cycle for the classification. For further information about the official fuel consumption and the specific CO2 emission of new passenger cars can be taken out of the „handbook of fuel consumption, the CO2 emission and power consumption of new passenger cars“, which is available at all selling points and at https://www.dat.de/angebote/verlagsprodukte/leitfaden-kraftstoffverbrauch.html.

BMW 發佈於 2019年5月22日 星期三

國際中心/綜合報導

賓士(Mercedes-Benz)執行長蔡澈(Dieter Zetsche)本月退休,競爭對手BMW日前則釋出一段紀念廣告。影片中,蔡澈逐一向同事告別,氣氛相當溫馨又有些感傷,然而讓網友驚訝的是,在他卸下多年來的職務後,他最後竟然開著一台BMW i8跑車出門,也顯現出兩家汽車公司友好的競爭關係。

BMW官方粉絲專頁在臉書發布53秒的廣告影片,呈現出蔡澈在公司的最後一天,他先與同事握手、拍照,並把工作證交給櫃檯人員,程序都辦妥後,他坐上熟悉的賓士返家,旁邊還有許多人揮手向他致意,過程中幾乎沒有說話的他緩緩抬頭,看著賓士的標誌越來越遠。

被送往到家門口後,蔡澈與男駕駛握手說再見,終於卸下職務的他也迎來自由;而讓網友意外的是,當車庫的門打開時,除了能看到旁邊停著賓士汽車,更有趣的是他居然開著BMW i8出門,神情看起來相當愉悅。

▲▼賓士執行長退休了,結束最後一日工作爽開BMW。(圖/翻攝自臉書/BMW)

▲蔡澈如今可以隨心所欲開著自己喜歡的車款。(圖/翻攝自臉書/BMW)

影片最後向蔡澈表達謝意,感謝他多年來帶來的競爭關係是如此啟發人心。對此,網友紛紛直呼超感動,「在這世界險惡的競爭中,這是非常美好的意象」、「這段廣告太美好的,我曾在墨西哥的BMW工作近10年,你們永遠在我心中」。

66歲的蔡澈上周在柏林對股東發表談話,正式辭去德國汽車公司戴姆勒(Daimler)的執行長職位。許多人讚揚他的行動,使得企業得以在2008年的金融危機後站穩腳步。

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